Keystone CFO — Strategic Finance Leadership for Every Stage of Your Business

A Practice of Love Wealth Management

The piece that holds it all together — and keeps it safe.

Keystone CFO gives business owners institutional-grade strategic finance leadership — the CFO you need long before you can justify a full-time one. From the kitchen table to the boardroom.

Why Keystone

You've built the walls. We set the stone that holds them.

In an arch, the keystone is the final stone set — the one that locks every other stone in place and lets the structure bear weight for centuries. A growing business is the same. You've built the products, the people, the revenue. What's missing is the piece that ties strategy to numbers, banking to growth, systems to scale. That's the work of a CFO — and it's why we're called Keystone.

The Four Pillars

Every engagement, organized around four things.

The pillars keep the work strategic — every quarter we discuss not just the operating numbers, but the four dimensions that move enterprise value.

1

Strategic Finance Leadership

Numbers in service of strategy. Discipline in service of trust.

Forecasts, KPIs, and clear reporting that turn raw data into decisions — and the discipline behind them that earns credibility with lenders, partners, and your own team.

2

Capital & Banking Relationships

The right capital. Kept on the right terms.

Choosing the right financing, preparing for the lender conversation, and protecting against the wrong deal. Capital should support your plan — not quietly constrain it.

3

Systems & Controls

Built to scale. Built to hold.

Financial systems designed to handle the growth ahead — and to fail gracefully when something goes wrong. The structure has to scale, and the safeguards have to hold.

4

Growth & Transaction Readiness

Ready when the moment comes. Protected until it does.

Whether the next chapter is a hire, a financing, an expansion, or eventually a sale — the work begins long before the moment. We close the gaps before anyone has to find them.

Six engagement levels

Enter where you fit. Move up as you grow.

Every level carries forward the deliverables below it, scaled up — you never start over. Priced on a simple monthly retainer.

Foundation

$100/mo

Solopreneurs · under $250K · no employees

The financial partner you've never had time to be for yourself.

  • New Client Intake & Onboarding
  • Quarterly Review Worksheet + Agenda
  • Financial Health Snapshot
  • Annual Planning Guide

60-min quarterly review · 3-business-day response

Book a Call

Cornerstone

$250/mo

Microbusiness · 1–5 employees · $250K–$750K

For the business that just took on a team and payroll.

  • Everything in Foundation
  • 13-Week Cash Flow Forecast
  • Labor & Team Analysis

90-min quarterly review · 2-business-day response

Book a Call
Most popular

Keystone

$500/mo

Small business · 5–15 employees · $750K–$2M

Stop reviewing the past. Start managing toward a plan.

  • Everything in Cornerstone
  • Annual Budget vs. Actual Tracker
  • KPI Dashboard (8–10 metrics)
  • Margin-by-Line Analysis

2-hour strategic review · 1-business-day response

Book a Call

Vault

$1,000/mo

Growth-stage · 15–30 employees · $2M–$5M

Model the big decisions before you make them.

  • Everything in Keystone
  • Rolling 12-Month Forecast
  • Scenario Planning Model

Half-day review + monthly touchpoints · same-day response

Book a Call

Citadel

$2,000/mo

Established · 30–75 employees · $5M–$15M

Manage the business as the valuable asset it has become.

  • Everything in Vault
  • Business Valuation & Value Driver Tracker
  • Board / Leadership Reporting Package

Full-day review + monthly board reporting · 4-hour response

Book a Call

Legacy

$3,500/mo

Lower middle market · 75+ employees · $15M–$50M+

Ready, valuable, and prepared for the most consequential chapter.

  • Everything in Citadel
  • Capital Structure & Financing Model
  • Transaction Readiness Assessment

Full-day strategic board engagement · 2-hour response

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The engagement rhythm

The consistency is the product.

Every engagement runs on the same disciplined cycle. What changes between levels is depth, not the habit.

1

Populate

We refresh your forecast, KPIs, and reporting before each meeting. The data is current and the analysis is ready when you walk in.

2

Review

A structured meeting walks through what happened, what's next, and what changed. The agenda is the same shape every time.

3

Decide

Every meeting ends with three to five clear decisions and the actions that follow — owners and dates attached.

4

Execute

A written recap arrives within two business days. Then the next cycle begins. The discipline compounds.

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Free tools to know where you stand

Foundation

The 1-Hour Financial Health Check

Know your real profit, whether you're paying yourself right, and the three numbers to watch — in one honest hour.

Get the guide

Cornerstone

13-Week Cash Flow Starter Kit

See your cash thirteen weeks ahead instead of one week behind — and never wonder if payroll will clear.

Get the kit

Keystone

Owner's KPI Dashboard Blueprint

The ten numbers that tell you whether you're on plan — before the year does.

Get the blueprint

Let's figure out where your business actually stands.

Thirty minutes, no cost, no obligation. We'll talk about your business, your goals, and what's keeping you up at night — and whether Keystone CFO is the right fit. If we're not, we'll tell you, and often who is.

Book a Free 30-Minute Discovery Call